The Power Of Authenticity: Why Being Real Attracts Your Ideal Customers with Christene Marie

Did you know you can use the Enneagram Personality Test to enhance your marketing?On today's episode, Ralph and Kasim talk to Christene Marie, Founder of Starin Strategies, where they help clients increase their bottom line through empathy-driven marketing. According to Christene, there is no better way to understand your ideal client than using the Enneagram framework. The Enneagram helps you better understand your customer, get inside their minds, and leverage their experiences, fears, and desires to drive purchase decisions. If all this sounds woo-woo to you, tune in to hear Christene reveal how she used empathy-based marketing to drive 680,000 post engagements for an Amazon exec. Discover how you can use the Enneagram to better understand your buyer and the messaging that might most resonate with them.IN THIS EPISODE, YOU'LL LEARN:What is empathy-based marketing?This week's nugget: Using instant engagement to amplify content visibilityWhy less is more on social mediaHow to build a personal brand like a marketing proWays the Enneagram Personality Test can enhance your marketingTips on how to generate more engagement on your social media postsHow to create content your audience would want to engage withValues-based marketing and why it's so effectiveLINKS AND RESOURCES MENTIONED IN THIS EPISODE:Christene's LinkedInChristenemarie.comChristene's InstagramPerpetual Traffic SurveyPerpetual Traffic WebsiteFollow Perpetual Traffic on TwitterConnect with Ralph and Kasim on TwitterOUR PARTNERS:Get a Free Month of Blogs from BKA ContentGet a Free book on how to optimize your website Conversion Fanatics7 Levels of Scale workbookGet Roland’s book, Zero Down, FREEFind out your Leadership Trust Score at Ready to Lead.Register for our free Founders Board workshopThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in