611: Renee Bowen – Senior Portraits That Sell: What Teens Want, What Parents Buy

Premium Members, click here to access this interview in the premium area Renee Bowen of www.reneebowen.com first appeared on the podcast in our start-of-the-year predictions episode, where some of the world’s best photography business coaches shared their insights. In that episode, she talked about AI fatigue and how clients are craving real, authentic content—content created by you to showcase your true self, not some perfectly curated, made-up version of you. In her photography business, she specialises in high-end luxury branding and portrait photography. With a psychology degree, she knows how to get inside her clients’ heads, tap into what makes them unique, and combine that with her incredible photography skills to create personalised, next-level work. Based in Los Angeles, she’s a married mother of three, host of the Tried & True With a Dash of Woo podcast, photography business coach, and course creator. From the outside looking in, she’s running a successful photography business focusing on headshots, personal branding, and senior portraits. In this interview, Renee shares how to create a profitable senior portrait photography business by creating images that sell and shooting what teens want and parents buy. Here's some more of what we covered in the interview: What’s on Offer for Premium Members If you’re on the fence about becoming a premium member, join with the $1 trial today and get access to the FULL interviews each week, a fantastic back catalogue of interviews, and have ALL future interviews delivered automatically to your phone or tablet. Plus, special member-only interviews. By the time, if I've done my job right, by the time they sit down with me and we're going over their images, they already know they're getting an album, because I have pre sold that album multiple times, unconsciously throughout the process. – Renee Bowen You'll also receive access to the members-only Secret Facebook Group, where you can connect with other Premium Members and interview guests to help, support and motivate you to take ideas you hear in each episode and put them into action. The group also has FB live video tutorials, role-play, and special live interviews. You will not find more friendly, motivated, caring and sharing photographers online. Seriously, that's not all. With Tiktok, don't overthink it. That's that's the first thing. Don't overthink it. Keep it short. The main thing with Tiktok is authenticity. Honestly, just lean into just being you. – Renee Bowen In addition to everything above, you'll get access to instructions on forming or joining a MasterMind Group with other premium members. These groups are super motivating, make you accountable, and build friendships with other pro photographers with motives similar to yours – to build a more successful photography business. What is your big takeaway? Following this interview, I’d love to know if you're taking anything from what Renee shared. Is there something you heard that excited or motivated you to the point where you thought, yeah, I'm going to do that! If so, leave your thoughts in the comments below; let me know your takeaways and what you plan to implement in your business based on what you heard in today's episode. Tiktok is great for reach and visibility and reaching a lot of people. I get a lot of out of state clients from Tiktok specifically. – Renee Bowen If you have any questions I missed, a specific question you’d like to ask Renee,