S1E04: Adam Morgan, Executive Creative Director @Adobe, Author, and Podcast Host

Adam Morgan talks about the battle between emotional-driven creative and data-based selling, dealing with a hostile audience, the formula for creating memories, the (correct) length of headlines, hooking up people to fMRIs to measure their emotions, and doing a front flip off a table in the middle of a pitch. If you enjoy the show, please share it with someone else who might appreciate it, and if you can, leave a review. Follow me on social media for video clips of the episode, or visit the website for more information.  Website: http://pitchguy.co.uk/ Instagram: https://www.instagram.com/dannyfontaine/ TikTok: https://www.tiktok.com/@pitchguy YouTube: https://www.youtube.com/@pitchguy/ Linkedin: https://www.linkedin.com/in/dannyfontaine/