Monetize Without Being Smarmy: The SMASH Framework
Podcast Workflows - Tips for podcasters to grow their podcast without wasting time. - A podcast by Joe Casabona, Podcast Systems Coach

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A common question I get is, “how can I make money with my podcast.” But what most people don’t realize is sponsorship isn’t the only way. So for today’s tip, I want to share with you my SMASH framework – 5 ways to make money with your podcast:S: Sponsorship -The most common way people think of to monetize their podcast because it’s the most visible. You get a company to give you money in order to advertise on your show.M: Membership - Another commonly known way to monetize. Instead of asking potential sponsors, you ask your listeners to directly support the show, usually in exchange for some members-only benefits.A: Affiliate Links - This is the lowest barrier to entry, but may take time to get a decent income. You sign up for affiliate programs of products you commonly recommend, and you get a cut of each sale from people who click your link.S: Selling (Products or Services) - I feel is the least-used way to monetize a podcast. You, using the podcast to prove your expertise, sell directly to your audience.H: Helping (Coaching, Consulting, Courses) - Similar to Selling, you use you podcast to land consulting clients, coaching clients, or sell your online courses. This could be a little easier than selling since you can have a podcast that does exactly what your “helping” service does.Naturally, you’re not locked into one. But understanding your options will help you craft your episodes and your call to action; it will also help you figure out where to spend your time.You can get more ideas in this free PDF. Which method sounds best to you? Let me know! Want to start 2025 off on the right foot? What if you had an expert ready to give you the exact steps you need to take to get unstuck — in your podcast, your business, and your process? You can with the Unstuck Sessions. Get the most valuable part of my coaching at an incredibly affordable price. Get Unstuck Today. ★ Support this podcast ★