174 - Stacey Keating KIDZOLES (Orthotics for Kids)

Stacey Keating is the brain behind the online business KIDZOLES, a unique prefabricated orthotic system specifically designed for children with heel pain, but Kidzoles is more than just an orthotic; it's a total heel pain package.  Stacey is from Perth, Western Australia. During her career, she has run six successful Podiatry Businesses in Victoria and Western Australia with her husband Matt, who is also a qualified  Podiatrist. Before selling their podiatry businesses, they opened a prescription orthotic laboratory and, using her experience and background in manufacturing custom orthoses, formed the inspiration to create Kidzoles. In this episode, we discuss: Developing a heel pain program. Why she offers a money-back guarantee. Taking the Kidzoles business online.  Handling rejection. Being a role model for her children.  The benefits of providing strengthening programs with each Kidzole purchase. "In practice, I would never issue an orthotic without also giving the patient an exercise program, so I couldn't have a prefabricated orthotic company that was just dishing out orthotics and not having an exercise program behind them". If you have any questions about this episode, one-on-one business coaching or any of my group coaching programs, please email me at [email protected], and we can arrange a quick ZOOM call.  Youtube I record and upload my podcast interviews to my Youtube channel, Tyson E Franklin - Podiatry Business Coach. Please SUBSCRIBE, and if you click on the bell icon, you'll be informed whenever a new video is uploaded.  Competitive Advantage If you're looking for a competitive advantage over other podiatrists in your area, please visit my EVENTS PAGE, consider joining the Podiatry Business Owners Club on Facebook. To learn more about the next group coaching program, please visit https://www.tysonfranklin.com/Coaching/REBOOT.