Brandon Leibel: Why talking to the wrong retail buyer might be your problem

Have you ever wondered when you should consider getting into retail? Today, Benton Crane interviews Brandon Leibel, founder of the popular beach brand, Sand Cloud. Brandon tells us when the right time to get into retail is and how to talk to the right buyers in retail stores.1:20 How Sand Cloud was built 3:11 How Brandon became an entrepreneur 7:34 Why Sandcloud tried to get into retail. Or challenges he faced. Have to get in front of the right buyer. Have to very actively network 12:25 How to identify when you should get into retail. Get into stores and have e-commerce running. Both lift the brand in a powerful way.14:45 What are the unique things about SandCloud 17:26 How Brandon’s experience with film influenced his businessYou can find links to Brandon’s website and all other ways to get in contact with him below.If you’re interested in learning more about Harmon Brothers, you can grab a copy of our book at harmonbrothersbook.com Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Brandon Leibel Here:https://www.instagram.com/brandon.leibel/https://www.instagram.com/sand_cloud/https://www.sandcloud.com