289. How To Outsell The Size Of Your Audience And Why Your Small Audience Is A Good Thing

Powerhouse Women - A podcast by Lindsey Schwartz

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If you have a small audience, it might actually be to your benefit. Today, I am sharing why this is, and the steps that I took with my business to outsell our audience. Powerhouse Women is a multi-six figure business and we serve less than 1,000 paying customers. With that in mind, just think what a couple hundred paying customers can do for your business as you’re just starting out! The key is not to let the thought that you have a small audience get in the way of how you show up every day. In this episode we talk about: What it means to “outsell your audience” Where your mindset should be when trying to outsell your audience Getting your launches to connect with your audience How to stand out in the sea of content on the internet How to consistently spread your message while avoiding fatigue   || CONNECT WITH POWERHOUSE WOMEN || Get our 4-part formula for sold-out launches in our new course, Organic Launch Blueprint, HERE! Click HERE to text the word MENTOR to (602) 536-7829 for weekly business + mindset tips delivered straight to your phone! Not part of the Girl Gang Community yet? Join HERE: Girl Gang Membership Lindsey mentioned the book, Building A Story Brand by Donald Miller. || CONNECT WITH POWERHOUSE WOMEN || instagram.com/powerhouse_women instagram.com/llindseyschwartz facebook.com/groups/powerhousewomencommunity www.powerhousewomen.co || EPISODE TIMELINE || ( :50 ) Welcome back to another episode! ( 1:25 ) Lindsey asks listeners, “Does anyone feel like their audience is too small to have the business and the impact you want?” ( 1:44 ) In this episode, Lindsey will share the top 3 ways that have helped outsell the size of the Powerhouse Women audience. ( 4:45 ) Lindsey says that before she shares the 3 things, the first wants to start with the mindset. ( 7:04 ) Why a smaller audience can work to your benefit. ( 9:35 ) Lindsey explains what it means when she says “outsell the size of your audience”. ( 10:09 ) Lindsey explains the first factor that has helped her outperform. ( 12:55 ) Lindsey explains the second factor that has helped her outperform. ( 18:55 ) Lindsey explains the third factor that has helped her outperform. ( 21:15 ) Lindsey encourages you that you have a message; don’t lose momentum sharing it  because you don’t think your audience is big enough. ( 21:50 ) Lindsey recently announced her new course, “Organic Launch Blueprint”.