#125 A Masterclass on Building SaaS Products That Customers Adopt with Stephen Wunker, Author Jobs To Be Done

Stephen Wunker Managing Director New Markets Advisors chats with Shripati Acharya, Managing Partner Prime Venture Partners. Stephen is a frequent writer and speaker on how firms can create new growth platforms. His award-winning books include Capturing New Markets, Jobs to be Done , and Costovation. Listen to the podcast to learn about 02:00 - Jobs to be done for SaaS Companies 11:30 - How to Find Underlying Motivations of Your Customers 22:00 - How NOT to use Jobs to be done Framework 34...