Heuristics in Private Equity
Private Equity Funcast - A podcast by Jim Milbery and Devin Mathews
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What are the simple mental traps that PE investors fall into when making decisions about pursuing an investment. Think Daniel Kahneman meets Private Equity. Investment Banker David Sinyard recently wrote his Ph.D. dissertation on the subject of the Affect Heuristic in PE and we talk about his research, what he found and why it helps to know these when selling your business.