Why Building Your Brand Is Crucial for Long Term Business Success with Kristina Schlegel from Make Bake

Product Powerhouse - A podcast by Erin Alexander

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In this episode, the host speaks with Kristina Schlegel, CEO and Founder of Make Bake, about how she transitioned from a career in tech product development to starting a successful CPG baking business and food craft business. Kristina shares how she bootstrapped her way to building a strong brand foundation and how this helped her to grow her business.Key Points:Kristina's background in tech product development and how she used that experience to start a CPG baking business.The importance of ...