How to Achieve Product-User Fit

ProductLed Podcast - A podcast by Wes Bush, Maja Voje

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In the business world, product-user fit is frequently overlooked. Do you think your company is a Product-User Fit firm? In today's podcast, Wes Bush welcomes Jordan Woods, founder of GoodGrowthCo, to share insights and recommendations on achieving a Product-User Fit company that you can use to grow your business when it comes to product-led growth. If you're interested in digging into how to achieve Product-User Fit, then sit back, relax, and start listening to this podcast! Show Notes [05:36] Product-User Fit requires you to actually find a problem that resonates with the person at a specific organization. [06:12] Learn the two things you should know before establishing your growth engine. [08:07] What is the main distinction between Product-Market Fit and Product-User Fit? [11:23] Do you think your business is a Product-User Fit company?  [27:11] In developing a Channel Strategy, make sure to interact with your users so that they can use your product and find value in it! [30:08] Be aware of the two types of users you have as they will have an impact on your product. [31:58] Learn the steps that can help you start achieving your Product-User Fit! [34:32] Dig deeper into your product's problems and push a solution about it. [37:31] Listen to Jordan's advice for business owners to get clarity on their problem and achieve Product-User Fit in their company. [41:14] Pay close attention as Jordan Wood shares his top tip for a company considering "How do I achieve product-user Fit?" About Jordan Woods He works with technology companies of all sizes to create a long-term growth engine for their products, with a focus on B2B and prosumer (B2C2B) products. He previously led growth teams at FullStory, Cypress.io, and interviewing.io, where he was responsible for acquisition, activation, and revenue growth. Profile Jordan Woods on LinkedIn GoodGrowthCo