Why Underpricing (and Overdelivering) Is Creating Business Burnout
Promote Yourself to CEO | Small Business Strategy for Women Entrepreneurs - A podcast by Racheal Cook MBA: Small Business Owner, Entrepreneur, Business Growth Strategist - Thursdays
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Send us a textWe women entrepreneurs keep underpricing ourselves when offering the same service or product as our male counterparts. On average, we price up to 20% less. When I first heard that, I was blown away! Pricing is one of the quickest and most powerful ways to adjust your business trajectory and make it more sustainable. I’ve seen it in my business and those of my clients. So in this episode, I discuss why properly pricing your offers is the first step to designing a successfully sus...
