Ep 52 Erik Salzenstein – From Prison to Purpose – How to Create Lasting Change

Erik Salzenstein is a TEDx Speaker, Motivational Speaker, and Coach. He struggled and battled with drug addiction, anxiety and greed. His life spiraled out of control and he found himself in a courtroom facing the potential of life in prison. He was sentenced to 4 years in prison and made a decision to do whatever it was going to take to transform his life. Since getting out, Erik made it his mission to share his story and help people create the foundation they need to change and create higher levels of achievement, and now he is coaching others how to build succesful coaching business.  In this Episode We Cover:  * How to craft your message & make yourself memorable * How Erik started as an entrepreneur * How to create lasting change * The 2 books that changed Erik’s life (Awaken the Giant Within & Four Hour Work Week)  * Developing a powerful stage presence * Overcoming the shiny object syndrome * Why NOT sharing your story is a disservice to you and your business * The most effective way to help someone change their limiting beliefs  * How to decide when to pivot your business * How to deal with fear & putting off your dreams for another day Erik Salzenstein Bio: Erik’s journey is something incredibly special and signifies in such a powerful way the process and possibility of change. He struggled and battled with drug addiction, anxiety and greed. His life spiraled out of control and he found himself in a courtroom facing some serious time. Erik was sentenced to 4 years in prison and made a decision to do whatever it was going to take to transform his life. He spent his time relentlessly pursuing and studying personal development. He spent his time, day and night changing, tweaking and re-wiring himself to match the future self he wanted to create.  As he started to create these changes down to the way he was physically walking, he had a desire to share this with others. He started speaking from stage and was even published in a local newspaper while incarcerated for a speech contest against 2 other prisons. He started coaching, running workshops and mastermind groups for the other inmates in hopes that they too would make a decision to change. He realized some key components that allowed such incredible change and developed his 4 step process of transformation using the acronym R.O.C.K. Since getting out he’s made it his mission to share his story and help people create the ROCK solid foundation they need to change and create higher levels of achievement.   Links:  * ErikSalzenstein.com * Facebook * Instagram   Related Episodes: * Ep 39 – Angela Anderson – How to Easily Change Our Negative Beliefs with Psych-K * Ep 23 – Maria Sirios – Learn How to Speak to Audiences with Impact * Ep 20 – Jeremy Slate – Create Your Own Life and Command Your Brand