27 - Wow Bao's Geoff Alexander

The Chicago-based fast casual Wow Bao isn't just an exciting Asian fast casual with a lot of opportunity for growth at a time when Americans are more interested in global flavors than ever. It's also a tech-forward concept that has leaned into platforms like kiosks and digital ordering way before other foodservice brands. Spearheading that innovation is president Geoff Alexander. In this two-part conversation with QSR editor Sam Oches, Alexander first shares the story of how Wow Bao came to ...