Franchising expert Scott Greenberg on restaurant franchisee success

COVID-19 is likely to give a jolt to the franchise world. Just like in the Great Recession, there will probably be a surge in people looking for a new career, driving demand for franchises sky high. And many franchisors are able to provide support and resources to their franchisees in times of crisis, making franchises a safer bet for those looking to jump into entrepreneurialism. Scott Greenberg is a franchising expert and author of the new book, “The Wealthy Franchisee: Game-Changing Steps...