How FOCUS is creating a brand experience through digital ordering

Digital strategies were important before the pandemic, but they're critical today, and restaurants have only scratched the surface with digital innovations. Nobody knows that better than Dan Getsacov, chief commercial officer at Atlanta-based FOCUS Brands. He's responsible for designing the "shared backbone" for Moe's, Schlotzsky's, Carvel, Cinnabon, Auntie Anne's, Jamba, and McAlister's Deli that drives digital success for all seven brands. Gertsacov joins the podcast to talk about how digi...