Can the Democratic Party's Brand Be Improved?

RealClearPolitics Podcast - A podcast by RealClearPolitics, Carl Cannon, Tom Bevan

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On this special edition of the RealClearPolitics Takeaway, RCP Washington bureau chief Carl Cannon speaks with Ken and Daryl Weber, the authors of the new RealClear Publishing book, "Branding Democrats: A Top-to-Bottom Reimagining of Campaign Strategies." The father and son team of Ken Weber,political strategist and commentator and his son Daryl Weber, a marketing and branding expert, describe a radical new approach for the Democratic Party.