ERC-Cool with Leanne from Tres Cool Labs

Johnx25bd is joined by Leanne Bats, founder of Tres Cool Labs and Co-Author of the new ERC-Cool Standard which is looking to embed climate action through carbon removal technologies into the cultural fabric of Web3. The chat covers: Leanne's background in marketing, psychology and sports... Her calling into climate and web3... The power of storytelling to galvanize climate action And much more... Meet the ERC-Cool. An improved implementation on the Ethereum standard smart contract ERC721A, that weaves real world, perpetual carbon removal into any NFT use case that adopts it." Find out more at https://trescool.xyz Follow Leanne: "After a cocktail of mother instinct, too little sleep and one too many climate documentaries, I have been building...  And I won't stop until climate action is the definition of cool." https://twitter.com/leannebats Mentioned in the show: SBS Columbia https://sbs.tech/ Toucan https://toucan.earth/ How the World Really Works - Vaclav Smil https://www.amazon.com/How-World-Really-Works-Science/dp/0593297067 Sacred Economics - Charles Eisenstein https://www.amazon.com/Sacred-Economics-Money-Society-Transition/dp/1583943978 00:00 Intro 01:13 Leanne's Journey 05:00 Sport & Web3 Connection 06:00 Why Climate? 08:00 Why Web3? 15:00 A digital world that fixes the physical world 20:24 Embedding Climate Action at the Base Layer 22:00 ERC-Cool Explainer 25:00 Green Hushing 30:46 How's ERC-Cool going? 32:28 How does it work? 36:10 The First Users 38:28 Storytelling 44:55 Mass Adoption 51:24 Mint of Intent 53:00 CTA -------------------------------------------------------- Join the conversation on Twitter, follow:            https://twitter.com/ReFiDAOist https://twitter.com/climateXcrypto https://twitter.com/simarsmangat https://twitter.com/johnx25bd        Thanks to our friends at Feed Ignite for the podcast and micro-content production: https://feedignite.com