309: B2B CMO GTM Strategies with Sangram Vajre
Renegade Marketers Unite - A podcast by Drew Neisser - Fridays
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Oh, do we love any and all conversations with Sangram Vajre! At the heels of co-founding his new venture GTM Partners and co-authoring the WSJ best-selling book MOVE: The 4-Question Go-To-Market Framework, we invited Sangram to join a CMO Huddles Bonus Huddle (re: a private Q&A) to help B2B CMOs rethink their GTM strategy and wow… He did not disappoint. Tune in for a fantastic episode with a seasoned marketer-at-heart that covers the CMO’s role in GTM, signs your GTM strategy might be broken, which metrics matter in the world of GTM, and a whole lot more. For full show notes and transcripts, visit https://renegade.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/