236. The Power of Rebranding with Michaela Burns
Resilient by Design with Rebecca Hay - A podcast by Rebecca Hay - Thursdays
Ready for an inspiring journey through rebranding and growth? In this episode, I chat with Michaela Burns, who recently rebranded her company while simultaneously building a brand new home - talk about a large undertaking! Michaela reveals the thought process behind her initial company name, why she outgrew it after almost 10 years in business, and the reasons she shifted to a personal brand. Discover how she honed her skills on the job, refined her service offerings, and expanded her team. Michaela also discusses the addition of a "body double" and her goal of reaching a broader audience. Dive into the challenges of rebranding, including the most frustrating aspects and the crucial role confidence played in her plans. Michaela shares why she chose to become her own dream client when selecting her architect and the importance of aligning with people you genuinely want to work with.By the end of this episode, you’ll be energized and inspired by Michaela’s story and her intentional approach to business and design. Learn more about Michaela Burns at her website and follow her on Instagram. Download our Free Resources ➡️ Pre-qualify your clients with my Discovery Call Script ➡️ Stay confident from beginning to end with my Consultation Checklist ➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course ➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!