243. Double your Design Rates with a Solid Process

I'm just in awe of today’s guest, Anika Schachtler, and her incredible approach to niching down and building a community around her business. Anika specializes in restoring farmhouses and cottages, driven by her deep passion for preservation. In this episode, we explore Anika’s highly focused career path, how she discovered her niche, and where she finds clients who need her unique skill set. She also shares what compelled her to start working *on* her business (hint: POP played a role!) to make it sustainable, along with the updates she implemented to boost profitability. Anika discusses the value she found in the Power of Process that design school didn’t provide and shares her thoughts on the importance of in-person connections versus social media.  This episode offers a fascinating and inspiring look at the power of niching down. After listening to Anika's wisdom, I’m sure listeners will be motivated to take some of these steps themselves. Don’t miss out—tune in now to get inspired by Anika’s journey! Learn more about Anika Schachtler at her website and follow her on Instagram   Download our Free Resources ➡️ Pre-qualify your clients with my Discovery Call Script ➡️ Stay confident from beginning to end with my Consultation Checklist    ➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue   Looking to elevate your business? Learn more about our courses ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course ➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners. ➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!