Developing a Performance Mindset in B2B Sales with Joe Eskenazi
Revenue Builders - A podcast by Force Management

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In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Joe Eskenazi, Chief Revenue Officer at Kong. Joe discusses the importance of developing a performance mindset over a knowledge mindset in sales, emphasizing the focus on outcomes and achieving goals. He shares insights into training and development practices that enhance sales performance, including preparation, role-playing, and handling objections. The discussion also explores the role of intuition, human behavior, and the application of AI in optimizing API management. Joe highlights how these practices have cultivated a high-performing, collaborative culture at Kong and underscores the company's hiring objectives. ADDITIONAL RESOURCES Learn more about Joe Eskenazi: https://www.linkedin.com/in/joeeskenazi/ Read Force Management’s Guide to Embedding AI In Your B2B Sales Organization: https://hubs.li/Q03ldrzD0 Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0 Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0 HERE ARE SOME KEY SECTIONS TO CHECK OUT [00:01:45] Performance Mindset vs. Knowledge Mindset [00:02:31] The Art and Science of Sales Mastery [00:05:38] Training and Developing Sales Skills [00:07:21] Handling Objections and Building Confidence [00:17:19] The Importance of Intuition and Experience in Sales [00:30:27] Slowing Down the Conversation [00:31:18] The Importance of Experience in Sales [00:33:04] Preparedness Reduces Stress [00:35:12] The Role of Development in Sales [00:40:19] The Power of Role-Playing and Team Exercises [00:48:56] Empowering Your Team to Solve Problems [00:50:14] The Impact of a Performance Mindset [00:54:37] Kong's Role in the API Revolution HIGHLIGHT QUOTES "The best leaders focus on the how in sales." "Our development often focuses on what could go right; the real bar is how you handle things when they don’t." "Skills need to be done hundreds of times, if not thousands, to be performed flawlessly." "Openers are closers; the groundwork you lay in the beginning determines your success." "You empower people by recognizing and rewarding the behavior you want to see." "You have to give them the way. But make it simple."