Encore: What changes can tourism bring to rural areas?

Round Table China - A podcast by China Plus

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More Chinese people live in cites than in rural areas, with urbanization rate having exceeded 65% according to the 2023 government work report. However, the shift in lifestyle has not changed people's longing for the rural idyll. A recent report from a leading online travel agency reveals a significant surge in orders for rural tourism in China. We'll discuss the prospect of rural tourism. On the show: Laiming, Niu Honglin & Brandon Yates