Increasing B2B Demo to Deal Win Rates with Mor Assouline

In this episode of the SaaS Marketing Superstars podcast, Mor Assouline discusses sales techniques to convert more demo calls to closed-won deals. He also shares secrets about his LinkedIn content strategies for getting more customers from LinkedIn. Episode Highlights ●The process Mor used to scale a B2B company in sales from <$100K to $15M ARR (3:17) ●What is a sales playbook (4:23) ●How to ace sales calls effectively without sounding unnatural or focusing entirely on your product (6:25...