SSS023 - How To Create A Scalable Customer-led Culture In Your SaaS Company With Sowmya Murthy

In this episode I interview Sowmya Murthy, who is based in Los Angeles. Sowmya is a SaaS Growth Executive and CCO at Seven Lakes Technologies. From $4B global enterprises to $7M ARR SaaS startups, Sowmya has a history of success in leading high-performance global product, sales, customer success and marketing teams to implement go-to-market strategies that help “the entry product” win against software legacy companies (www.sevenlakes.com). In this interview we discuss creating strong vertical niche markets and building category defining brands that beat legacy enterprise incumbents, how to approach building high-performing go-to-market teams, and Sowmya's favourite business book, Shakti Leadership by Nilima Bhat and Raj Sisodia... plus lots more. www.SaasStartupStories.com www.EmuDomains.com