274: How to Hyper-Personalize Your Email Marketing - with Abby Hehemann

EPISODE SUMMARYEmail marketing has become a lot harder nowadays. SaaS companies have a higher chance of landing in spam after spending hundreds to thousands of dollars on each campaign. Meanwhile, email marketers have to worry about being drowned by competition and getting replaced by generative AI… or do they?In this episode of Scale Your SaaS, GetResponse Director of Product Marketing Abigail Hehemann sat down with Host and B2B SaaS Sales Coach, Matt Wolach to teach entrepreneurs and market...