GTM Blueprint for Emerging Markets, Sachin Bhatia Exotel, Founder's Deep Dive E23: SaaSBoomi Podcast

Welcome to another episode of Founder’s Deep Dive! Join our guest, Sachin Bhatia, and our host, Suresh Sambandam, as they delve into several topics, including the formula for happiness, expanding into a global market, and all the challenges and wins that come along the way. It’s a very intellectual conversation where they talk about very abstract and high-level concepts using anecdotes from their own lives. Enjoy the episode! Key Takeaways 02:00 - Meet the Players! 03:24 - Success vs Happiness 06:50 - Are You an Architect or a Contractor? 10:00 - Early 2000s - A Changing India 12:05 - Moving from BPO to Enterprise Segment 17:30 - Ameyo’s First Enterprise Customer 19:55 - Inside Sales and Sales Development 22:20 - Can SMB SaaS Survive? 24:19 - Global Emerging Markets 27:07 - Different Countries and their Ticket Sizes 31:30 - Doing Business in Dubai 35:35 - Team Distribution for International Markets 37:26 - Relationship Building in Emerging Markets 40:20 - Generating Pipelines for Enterprises 45:58 - Ameyo’s Secret Sauce 51:28 - Successful Marketing Strategies 56:18 - Final Words of Wisdom Key Mentions 02:59 - OrangeScape (KissFlow) 05:30 - Freshworks 05:40 - Drishti (Ameyo) 06:35 - HP, Oracle, Microsoft, Apple, IBM 06:30 - Satyam, Wipro, Infosys, TCS, HCL 11:45 - ZOHO 14:45 - Helion 14:49 - Daksh 15:44 - Ameyo 15:59 - Peppertap 15:59 - Meru 16:00 - UrbanCompany 16:38 - Ola 17:40 - Motilal Oswal 19:36 - HubSpot