#135 S2 Episode 4 - From Donut Boy to Golden Boy with 34 Sales in One Day with Wayne Morris

This episode of the Sales Transformation Podcast with Collin Mitchell features Wayne Morris, Principal at Morris Consulting LLC. Working as a door-to-door salesman halfway around the world, Wayne became the notorious "Donut Boy" for his zero sales. Determined to reinvent himself, he discarded the standard sales script and decided to just present his authentic self to clients. What Wayne learned is that approaching clients with a genuine desire to help and listening to conversation cues results in dramatically more sales. Almost overnight, he became the Golden Boy and was making 34 sales in just one day. Now a consultant, Wayne advises founders on their go to market strategies and buyer personas and streamlines their sales process to focus on high-fidelity customers.