#434 S2 Episode 303 - VANITY FAIR: The Greater Value Of Good Content Mix Over Vanity Metrics

LIKERS AND ENGAGERS WILL NOT NECESSARILY BECOME BUYERS Collin explains why we should not take the value of a good content mix for granted, because likes, comments, and engagements are just numbers pieced together to look like a scoreboard. Learn more about this with Collin in the latest episode of Sales Transformation. Stop sending boring sales e-mails or videos and start sending catchy GIFs and Memes with VIDU.io! Power up your podcast experience by joining our Free Podcast Community! TRANSFORMING MOMENTS Likers don't exactly translate to buyers The good content mix is what matters The problem with vanity metrics “I still believe video is still important, because there's a lot of people that are seeing that and consuming that video, and having a good content mix is important, even though it's not getting those vanity metrics of likes and comments that you're hoping for.” - Collin: Good content mix tramples vanity metrics, all-day Connect with Bradley and learn more about what he’s been working on! About Bradley The Employee Advocacy and Influence Podcast About DSMN8 DSMN8.com Connect with Collin and find out what’s new in Sales Transformation and other things he’s up to: About Collin About Salescast Salescast Community Sales Transformation Wanna kick off your own kick-ass podcast? Already have one? How about growing it, or even monetizing it? LET’S TALK.