#152: Bethany Ayers - The significance of AI in Sales

In this week's episode of the Scale Your Sales podcast, my guest, Bethany Ayers is Chief Operations Officer at Decision Intelligence Company, Peak, a SoftBank-funded scaleup.    With experience building successful, high-growth SaaS businesses. Bethany Ayers was rated a top 10 sales leader in the UK.  Bethany Ayers is an active contributor to discussions about leadership, vulnerability, SaaS metrics, fundraising and women in tech.  Welcome to Scale Your Sales Podcast, Bethany Ayers.   Timestamps:  00:00 - The significance of AI in Sales 2:15 – Become an AI driven businesses 4:30 – How to be smart around data 10:50 – The importance of simple sales procedure   14:00- Active listening as a way to fill in gaps in your sales process 19:30 – Bethany’s views on the diversity in Sales. 21:30 - Powerful and effective sales management is crucial. https://www.linkedin.com/in/bethanyayers/ Janice B Gordon is the award-winning Customer Growth Expert and founder of Scale Your Sales Framework. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021  Janice helps companies worldwide to reimagine revenue growth through customer experience and sales. Book Janice to speak virtually at your next event https://janicebgordon.com LinkedIn: https://www.linkedin.com/in/janice-b-gordon Twitter: https://twitter.com/JaniceBGordon Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast More on the blog https://scaleyoursales.co.uk/blog Instagram: https://www.instagram.com/janicebgordon Facebook: https://www.facebook.com/ScaleYourSalesJBG