Clerk's Hockey Stick growth, with Colin Sidoti

In this episode, we're joined by returning guest Colin Sidoti - the cofounder and CEO of Clerk.Clerk is a comprehensive user management platform.  What we cover:- The origin story and South Park Commons- Clerk's dramatic growth since the first episode - what changed? What did they do right?- 7% growth per week- Tiny details that improve the developer experience- How to you know if a change is better - watching people's faces as they try it - The difficulties of bringing new joiners up to speed in a very high context environment- Obsessions of founders- Zuckerberg's obsession and South Park Commons talk- Nick Parsons appreciation: why it's hard to hire good developer marketing people - The uniqueness of marketing developer tools- Buying a van and parking it outside YC- Local marketing campaigns in San FranciscoLinks:- Clerk https://clerk.com/- Colin's Twitter https://x.com/tweetsbycolin- Nick Parsons' Twitter https://x.com/nickparsons- Jakob's tweet https://x.com/jakeplusev/status/1827791946380877828- Malte Ubl's blog https://www.industrialempathy.com/- Zuck's talk at South Park Commons https://www.youtube.com/watch?v=02fBBoZa9l4