Train Your Troops:The New School Playbook

The Playbook for enrolling new families in your school has changed. The old rules of building a website, sending a postcard, and holding an open house just don’t work like they used to. In today’s episode, the fourth part of the New School Playbook Series, Chanie breaks down how to Train Your Troops.We’ve all had awkward social interactions — accidentally bumping into someone, forgetting someone’s name, or even realizing that we had a stain on our shirt after running into someone we haven’t seen in years. Afterward, we’re left wishing everything went smoother.As school leaders and staff, we’re interacting with a diverse collection of families daily, so it’s extra important that we all understand how to best conduct ourselves in a professional, yet still friendly and helpful, manner. Key Topics Discussed: Generational differences in communication skills. Some staff members excel at in-person interactions, and others at digital interactions, but we need them to be successful at both.Being sensitive to the diverse backgrounds of our families. When we learn how to cultivate more cultural sensitivity, we learn how to be more accepting of other people and break down social barriers.Educating staff on the different parent avatars (see episode 201!) What makes one family feel respected and heard doesn’t work for everyone. Once your staff understands the parent avatars at your center, they can cater their interactions to the appropriate style for every family.What training do your troops need? Tune in for action steps you can take today!Design your new enrollment playbook in only 1 hour with our live interactive workshop - November 14th Register or learn more at schoolsofexcellence.com/familiesReady to move faster? Directors:  Join  the Director’s Inner CircleOwners:  Join the Owner’s HQ.It starts with a free consult.  Schedule your session now.  Mentioned in this episode:New School Playbook WorkshopAre you ready to stop guessing what your families want and start knowing exactly how to connect with every family in your school? You will learn how to implement 5 power plays: 1. Know Your Families: Learn the exact data points that predict family satisfaction and longevity. 2. Speak Their Language: Master the art of creating parent avatars, a proven template that’s revolutionized communication for hundreds of schools. 3. Be Where They Are: Discover the channels and messages that resonate with modern families. (Stop wasting time on platforms your families don’t use!) 4. Train The Troops: Transform your team and teachers into family engagement experts, including our “quick-win” scripts for common scenarios. 5. Sync Your Calendars: Build a communication calendar that keeps families engaged and referring new ones! Visit: schoolsofexcellence.com/familiesNew School Playbook