How Yonder Is Building a Challenger Credit Card to Crush AMEX

In this insightful episode, Eric sits down with Tom Davies, Marketing Head @ Yonder to delve into the world of creative marketing. They explore how a culture of creativity can be fostered within a team, the impact of innovative campaigns on business growth, and the importance of having the right marketing tools. They also reflect on some exemplary brand campaigns and share invaluable advice for both marketers and business leaders.