Ep 177: Your Brand Lynchpin is a Videographer with Jake Karls of Mid Day Squares

Secrets To Scaling Your Ecommerce Brand - A podcast by Jordan West & Sean Lang

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How far will you go in being creative and connecting to your audience?In this episode, Canadian Willy Wonka Jake Karls, Co-Founder of Mid Day Squares, shares how they do their reality show marketing. He talks about the importance of connection and relatability in promoting your brand. Enjoy!KEY TAKEAWAYS FROM THIS EPISODEYour company thrives when authenticity and growth are prioritized.If you can’t focus and execute, you can’t scale.Prioritize playing to your strengths rather than your weaknesses.A lot of founders don’t have to be managers. They have to do what they’re good at.TODAY’S GUESTJake Karls is the Co-Founder and Chief Rover Officer at Mid-Day Squares. He is responsible for building relationships and making noise. Mid-Day Squares manufacture Functional Chocolate Bars: Everything a chocolate bar isn't, everything a protein bar wishes it was.Learn more about Jake and his company here:Website: https://www.middaysquares.comLinkedIn: https://www.linkedin.com/in/jake-karls-653106ba/?originalSubdomain=caInstagram: https://www.instagram.com/jakekarls_/?hl=enPodcast: https://www.middaysquares.com/pages/mid-day-squares-uncensoredIf you want to learn more about the eCommerce Growth Plan for your brand, click here:https://mindfulmarketing.co/products/full-growth-planIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://mindfulmarketing.co/applyWant to join a network of founders and executives who know your unique challenges in scaling your E-com brand from 7 to 8 figures? Apply to join our Ecom Executives Mastermind here: https://Mindfulmarketing.co/mastermindThis episode’s sponsor is Finale Inventory- the ultimate solution for accurate and efficient inventory management. Trusted by thousands of brands, Finale offers seamless integrations with over 80 sales channels and platforms. With customizable workflows and reporting features, Finale empowers you to streamline operations and scale your business with ease, preventing overselling and maximizing profitability. Whether you're juggling multiple platforms, expanding your product range or just looking for a way to reduce operational chaos, Finale has the tools you need to succeed. Step into the future of e-commerce with Finale Inventory. Learn more here: Finale Inventory