Ep 195: Sealing Licensing Deals With Andrew Mikowski, Gilson Snow

Send us a textLicensing is one of those difficult but worthwhile components for some businesses but can be difficult to know where to start.In this episode, Andrew Mikowski of Gilson Snow sheds light on this topic and walks us through the process that they follow for licensing. Listen and Enjoy!KEY TAKEAWAYS FROM THIS EPISODEThe more that you connect to your customers, the more that they feel connected to the product.The first step is figuring out what kind of brand you want to work with.Rese...