Ep 213: Testing Ad Platform Attribution by Using Post Purchase Survey With Eric Bandholz of Beardbrand

Secrets To Scaling Your Ecommerce Brand - A podcast by Jordan West

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Send us a textBlind faith in your marketing channels attribution data won’t serve you well. How do you know if your marketing dollars are working on these ad platforms, just ask your customers?In this episode, Eric Bandholz, founder of Beardbrand, shares how using a simple post-purchase survey to find where their customers discovered Beardbrand has been instrumental in their growth. Finding out why your customers purchased, allows you to focus on what your value proposition is and refine deta...