Ep 263: Top-of-the-Funnel Marketing Through Facebook Groups, with Serge Popovic, Crossrope

Secrets To Scaling Your Ecommerce Brand - A podcast by Jordan West

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Send us a textWe often talk about Facebook groups for retention of customers, but it’s also an effective tool for top-of-the-funnel marketing.In this episode, Serge Popovic, CMO of Crossrope, talks about using Facebook groups as a top-of-the-funnel marketing tool. Listen up and learn a lot from this episode.KEY TAKEAWAYS FROM THIS EPISODEThink of the ways where your customers would have the best experience and result possible with your products.Direct people who sign up for your events t...