Ep 4 - Make Better Decisions With Data From Your Facebook Ads, Google Ads, etc.

Send us a text In this episode, we talk about using long-term data, where to find that data, and how it could save you lots of money. What do we mean? Basically, looking at where you've come from to determine where you might be going. It can be tempting to look at recent data, especially when it may be more favorable - but recent data isn't nearly as valuable as long-term consistent data. If you've been on a long down-trend but you've had a little uptick, it would not be smart to base ...