Ep 528: Scaling Tiktok Influencers As A Millennial Brand - A CEO Chat with Lance Patterson, Juice Beauty

Send us a textThe impact of Tiktok shops for brand awareness and community building, not just for sales. The discussion also touched on the potential influence of Tiktok shops on content creation and influencer marketing.In this episode, Jordan West and Lance Patterson, CEO of Juice Beauty, a brand making waves in the beauty industry shared insights and expertise on the transition to authenticity on Tiktok, differentiation in the beauty market, and the challenges and opportunities in the worl...