Ep 76 - Part 5a: Small Tweaks to Double Your Return on Ad Spend - Interest Targeting

Secrets To Scaling Your Ecommerce Brand - A podcast by Jordan West

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Send us a text In this episode, part 5 of a six-part series on 6 small tweaks to double your return on ad spend (ROAS), Jordan and Sean talk all about targeting. Knowing who your customers are is an important step for a successful ad campaign and it's crucial that you target those who are interested in your products or services. Facebook offers a broad range of targeting options but how do you know if you are targeting your audience precisely? Here are some of the things we look at when it ...