Don't forget the power of TikTok when planning your SEO strategy - Mathilde Høj

In this episode, David and Mathilde discuss why you shouldn't forget the power of TikTok when planning your SEO strategy.Discussion points include:- How does TikTok work as a search engine?- How do you determine if your audience is on there?- Do you conduct keyword research?- How do you optimise your content?- What is the best publishing schedule?- Any other ways to optimise content?