Bozoma Saint John, Global Chief Marketing Officer at Netflix, On The Power Of Being Badass & Betting On Yourself

To say that Bozoma “Boz” Saint John redefines badassery is an understatement. She is undefeatable. A renegade executive with the career highlights to back up her boldness. And a woman who confidently  walks the talk.    As the Global Chief Marketing Officer at Netflix, the world’s leading streaming entertainment service, Bozoma is bringing her marketing prowess, superstar resumé and larger-than-life personality to the streaming giant.    When the news broke that Boz was hired as Global CMO at Netflix this past July, there was a collective “amen!” felt on social media. After all, Netflix releases original content that catches our collective attention, and Boz is the “OG” when it comes to having her (fabulously manicured) finger on the pulse of global pop culture.    This episode of “Share Of Voice” is straight-up fire and will inspire you to go into 2021 with Big Bozoma Energy. She talks about living with urgency (“there’s no need to wait for that thing you’re going after”), being loud and speaking your truth, the importance of listening to your inner voice, and that disruptive moment when the world saw Bozoma, in a form-fitting fuschia dress and pink Louboutins, while delivering the keynote on stage at 2016's Apple Worldwide Developers Conference.    High-powered marketing executive Bozoma has always been her authentic self throughout her illustrious career (so far spanning 20 years), proving there's no glory in playing small. A breath of fresh air in the corporate world, Saint John has been shaking things up her way, rocking a fearless attitude, bold personality, and an even bolder voice. She might seem playful, but this executive did not come here to play.   At the beginning of her career, Boz got her start in marketing at Spike Lee’s advertising agency, Spike DDB. She then went on to manage brands within the PepsiCo beverages portfolio, before becoming Head of Music and Entertainment Marketing at the CPG giant; followed by Head of Global Consumer Marketing at Apple Music & iTunes; then went on to serve as Chief Brand Officer at Uber; before taking on the CMO role for Endeavor.   Boz also recently launched “The Badass Workshop,” comprised of five 60-minute classes based on the secrets of her success, to achieve the ultimate goal: the greatest self. And in January, the workshop will be presented as a session titled “Anatomy of a Badass”, at Harvard MBA school.    You can also hear Boz’s powerful voice in her podcast “Back to Biz with Katie and Boz,” alongside award-winning journalist Katie Couric.       And in the words of Boz, “LET’S GOOOOOOO”!  Produced by Dear Media

Om Podcasten

“Share Of Voice” is a podcast about the power of discovering your voice and sharing your truth in the process. Hosted by journalist Karin Eldor, each episode features compelling conversations with the wave makers and game changers on our radar. Less “how I built this” and more “how I make noise,” guests will share how they amp it up in their work. Do they express themselves boldly in their OOTDs or beauty looks, on their social media channels, or in every way, on the daily? It’s about creating ripple effects. Feeling heard. Shaking up the status quo and breaking way out of the boxes that society has imposed on us. We’ll discuss doubling down on yourself unapologetically, and raising your frequency so much that you take up ALL. THE. SPACE. Prepare for inspiring soundbites and mic drop moments, from the disruptors who have made a living from living out loud. You ready to get loud af? For more details on upcoming guests and past episodes, follow Karin on Instagram @alwayskarin.