322 - How to Land Lucrative Government Contracts with Susanne Mariga

She Sells Radio - A podcast by Elyse Archer

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If you’ve been a listener for any amount of time, you know I’m obsessed with you not just making more money, but becoming more profitable and prosperous as you do.  Today I’m bringing you a guest who is an expert in both making money in the 7-8 figure range, as well as how to generate more profit out of that money.  My guest is Susanne Mariga, who is a CPA and fractional CFO specializing in high net worth strategies for 7 and 8 figure entrepreneurs using the Profit First System.   Susanne is the CEO of the Mariga Group, the 2021 Profit first professional firm of the year, as well as the author of Profit First for Minority Business Enterprises.   In today’s episode we’re talking about how the top 1% maximize their profits as well as how to expand into landing lucrative government contracts, which we’ve never discussed on the show before, so I’m excited to dive in because I know I’m going to learn a ton along with you.    Show Notes: [2:57] - Susanne never thought or planned she would be an entrepreneur. [5:02] - The initial reason Susanne created her accounting firm was because of the birth of her daughter. [7:12] - Launching a new business with a newborn isn’t easy, but Susanne realized that since she didn’t have any clients yet, she could do it. [8:45] - Don’t discount your ability by discounting your price. [12:01] - Profit is intentional. It is not a random byproduct. [15:21] - You are the MVP of your business. It is crucial to make sure you are getting paid fairly. [16:54] - Another differentiator between 7-8 figure entrepreneurs is their tax strategy. [20:15] - How does the top 1% think? [22:27] - Create systems that make it easy to be successful. [24:16] - The top 1% don’t run their business randomly. They are very intentional. [27:06] - Susanne explains what government contracts are and what is unique about them. [29:13] - Be aware of all the costs that it will take to provide a service through a government contract. [31:04] - Network with people who provide your service. [33:20] - If traveling is difficult, networking online is a great start. [36:37] - Consulting is a very broad umbrella. Susanne gives some examples of what this type of contract could mean. [38:46] - Susanne doesn’t see herself as a salesperson. She sees herself as someone who changes the lives of others. [40:34] - Susanne shares about her book and how to become Profit First.   Connect with Susanne Mariga: Susanne Mariga’s Website The Profit Talk Podcast   Links and Resources: Instagram  |  LinkedIn  |  YouTube She Sells with Elyse Archer Home Page Abundance Mini Course Join the $10K Club Apply for the $50K Club Mastermind