36 - Butts in Seats, How to Market Events

Using events to market your business can be wildly successful, but you could also end up with 2 people showing up to a room of chairs and catered food....  Dr. Lauryn shares the ups and downs of events she's created and the lessons she learned along the way.  Get a notebook out, this one is TACTICAL.  She talks Facebook advertising, email lists, overall purpose and strategy, online vs. offline events, and so much more! Please subscribe and rate wherever you get your podcasts!