How The Over 50s Are The Answer to Economic Growth

“It's unacceptable to say to somebody in their 30s, when are you having children? Yet, on a daily basis, we've got people that are in their early 50s being asked, when are you going to retire?” Lyndsey Simpson is an entrepreneur and advocate blazing the trail for how workplaces can adapt to an ageing population. In this episode of Show Me The Way, we discuss population change, why ageism is so normalised and what hiring and retraining older workers can offer a business. Her organisation, 55/Redefined, advocates for age positivity and diversity across all areas of life, from age-inclusive hiring to challenging stereotypes in media and advertising.  Despite living longer and healthier lives than ever before, over-50s are feeling increasingly forced into retirement and corralled by ageist stereotypes. But by 2050, our working age population will shrink by 25%, while our over-60s population will grow by 40%. Lyndsey’s aim is to add another decade of productive years to life, fighting for age-inclusive hiring, educating businesses on the benefits for age diversity and empowering people to live the life they want at any age. About Lyndsey: Lyndsey Simpson has been recognised by Management Today as one of the UK’s 50 Most Inspirational Female Entrepreneurs and The Sunday Times’ Top 35 Business Women. She has received a Young Gun and Global Women in Staffing Power 50 award and was shortlisted for the Veuve Cliquot Bold Women 2024 award. Book for Emmeline Reccomendation: The Usborne Creative Writing Book To find out more about 55/Redefined visit: https://55redefined.co/