Ep. 226 | Empowering Small Businesses with Square | Florida SBDC SBSS Series 2023

Join us for an enlightening episode of Small Biz Florida as host Tom Kindred engages in a captivating conversation with Martin Guerrero, a key figure at Square, specializing in Global Policy Partnerships and Community Impact. Martin's journey to Square, beginning with his tenure at weebly.com, is a testament to the company's remarkable growth and impact. Learn how Square seamlessly bridges the gap between online and offline commerce. As Martin shares his experiences, we gain insights into Square's roots. Founded out of a genuine need to empower small businesses to accept payments, Square has become a critical tool for entrepreneurs worldwide. Tom Kindred, drawing from his own background in small business ownership, highlights the importance of Point of Sale (POS) systems and inventory management, which were lacking during his time as a business owner. Discover how Square has revolutionized the landscape, making these essential tools readily available. One of the most intriguing aspects of Square is its per-transaction pricing model, which ensures that small business owners only pay when they make a sale. Martin explains how Square's hardware, including tap technology and contactless chip readers, has evolved to meet the changing demands of businesses. Whether you're on the go or have a physical storefront, Square provides flexible solutions to enhance your payment processing. Tune in to explore the world of Square and its mission to empower small businesses, one transaction at a time. Recorded live at this year’s Florida SBDC Network Small Business Success Summit hosted at The Westin Fort Lauderdale Beach Resort. Learn more about Square: https://squareup.com/us/en?v=all