Numbers Matter VI - Audit to Optimize

I hope you’ve been paying attention and taking lots of notes during this series on “Why Numbers Matter”. In my experience, I have observed that most people do not know their numbers. These same people spend too much money to run their business. This means they are not profitable. In this episode, I walk you through doing an audit of your profit & loss statement so you understand how important this accounting form is to your business. Then I explain the 3 areas of Optimizing and how t...