7 - Know Your Time Zones

Smart in Public - A podcast by Katie Boysen & Katie Dufficy - Tuesdays

This week the Katies dive into the complexities of building and managing global communications teams. Doing this well means more than just finding the right people overseas – it’s about understanding the market’s storytelling nuances, cultural differences, identifying key publications and journalists, and building trust within your international team members to let them localize with impact. Episode Time Stamps: 00:00 - Introduction to Global Communications Teams 04:45 - Identifying the Righ...