#028: How Focus@Will Improves Focus, Productivity and Creativity

Music has been a big part of my life since I was a kid. But for years I had the hardest time finding music that enabled me to focus on my work. I spent hours carefully curating playlists on iTunes. I tried dozens of Pandora stations. And, of course, I tried the old standby — classical music. Nothing ever worked consistently. And then in 2013 I discovered Focus@Will, an online service that plays music that's scientifically designed to improve and sustain your focus. After an hour of sampling their free trial, I was hooked. And I've been a loyal customer since then. I don't normally do shows about paid products or services. But I'm such a believer in this service that I felt compelled to share it with you. And to explain what its, why it works and what's behind the technology, I've brought on Will Henshall, Focus@Will's Founder and CEO, to the show.