Ambassador Theatre Group: Where a multi-faceted social strategy takes centre stage

ATG is the driving force behind 32 regional theatres across the UK, and many more around the world. Chris Welton, Head of Social and Content, shares how social media is a key tool in theatre marketing, selling some of country's most beloved shows to millions of audience members, and in supporting the producers and theatres behind them. Hear what advice Sprout's social media agony aunt Stacey has for community groups looking to make best use of social channels, and if you have your own social media predicament, you can ask for Stacey's help by emailing [email protected]. See how ATG part in creating showstopping content via @ATGTickets on Twitter and Facebook, or @ATG_Tickets on Instagram.